What is Victory Lab Micro-Clean?

More than

a Janitorial Service

Victory Lab Micro-Clean is a commercial cleaning company that delivers enhanced hygiene solutions for environments where health is more important than aesthetics.

We have combined years of expert infection prevention and facility hygiene experience with innovative use of technology to create a service and platform that sets a new paradigm for cleanliness and hygiene accountability in public spaces. Our job doesn't end at delivering premium cleaning and indoor air quality services.

Victory Lab Micro-Clean understands the value of awareness and communication in creating comfortable shared spaces and preventing infection transmission. This is why our clients receive access to their own customized facility hygiene dashboard that shows visitors proof of facility hygiene with factors like surface cleanliness levels before and following cleanings, real-time indoor air quality rating and more in an easy to read dashboard accessible via web browser, QR, or ADIO (proximity marketing tech). We've innovated technology that enables your buildings to tell a story that makes people feel safe, engaged, and able to focus on the value that brought them to your facility in stead of the germs they may pick up there.

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Mal J. Smith

Founder/CEO

Malcolm Smith comes from an entrepreneurial and engineering background. He developed the Micro-View Portal™ and the Victory Lab Clean System.

He started his first successful cleaning venture (M.V.P - Malcolm's Vacuum Power) at age 8, founded, operated and sold GrimeGetters LLC commercial cleaning(2013-2018). Mal is also an Accomplished Network Engineer, Cisco Dream Team Member, Graduate of Tulsa Community College, Associate Computer Science.

Malcolm Smith

Founder/CEO
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Malcolm Smith comes from an entrepreneurial and engineering background. He developed the Micro-View Portal™ and the Victory Lab Clean System.

He started his first successful cleaning venture (M.V.P - Malcolm's Vacuum Power) at age 8, founded, operated and sold GrimeGetters LLC commercial cleaning(2013-2018). Mal is also an Accomplished Network Engineer, Cisco Dream Team Member, Graduate of Tulsa Community College, Associate Computer Science.

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Jeff Schafer

Strategic Growth Partner

Jeff ensures our leadership team achieves and maintains the growth necessary to consistently exceed our goals. He uses the Entrepreneurial Operating System (EOS) to make the Victory Lab leadership team more healthy and cohesive.

  • EOS Implementer
  • Medical Lab Technology
  • Medical Pathology
  • Software Development
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Holly Michael

Marketing

A longtime creative entrepreneur with a passion for marketing, sales and branding for successful enterprises, Holly has worked with Fortune 500 companies. She has excellent skills in communication and copy-writing, web design and content development, and is highly knowledgeable in most disciplines of digital marketing.

  • Lead Generation
  • SEO
  • Web Design
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Carlos White

Legal

Carlos assists businesses – from startups to mature companies – on a multitude of general corporate as well as franchising and distribution matters. Lathrop GMP's Carlos White has been named to D Magazine’s Best Lawyers in Dallas for 3 years including 2021.

  • Franchise Law Expert
  • Scaling Emerging Concepts
  • Economic Development

Victory Lab Advisors

Victory Lab

Advisors

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Darnell Davis

Member

Dedicated and detail-oriented Infection Preventionist with proven skills in establishing effective policies to minimize risks and avoid outbreaks. Expert in training, mentoring, and monitoring healthcare staff to improve knowledge and performance.

  • ​Howard University (Ph.D. student in Biology)​
  • Johns Hopkins Bloomberg School of Public Health Certified Epidemiologist Specialist
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Tricia "The Germ Girl" Holderman

Member

As CEO of Elite Facility Systems, Tricia Holderman creates environments that allow people to work, meet, and live free from an overwhelming fear of germs. A 43-year veteran of the cleaning services industry, Tricia’s company has served NBA and NFL arenas, offices, hospitals, and luxury homes across the country

  • Certificate of Mastery in Infection Prevention (CMIP)
  • Best-Selling Author "Germinator"
  • Keynote Speaker
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Greg "The Chemical Guy" Watkins

Member

Has been an expert in infection control chemistry since 2001. Expert in disinfecting standards & passionate about reducing infection in childcare centers.

  • Childcare & Education Hygiene Expert
  • Infection Control Chemistry Specialist
  • 20 years Infection Control Experience